total estimated value in revenue growth, cost savings, and operational efficiencies through my work over a 10-year period.
Since 2013, I've designed physical, digital, and omni-channel experiences across 11 countries.
My experience spans managing 14-person teams, consulting across industries from finance to retail, designing 0-1 products, and building CX frameworks that align global teams with strategic visions. I specialize in CX strategy, qualitative research, experience design, DesignOps, and enterprise-scale design systems.
With a foundation in global ethnographic research, I bring a unique perspective to challenges, ensuring outcomes are inclusive, dynamic, and foster long-term relationships beyond individual touchpoints.
My Leadership Philosophy
My leadership philosophy centers on enablement and is rooted in positivity.
I’m committed to creating an environment where my team feels supported, empowered, and confident in their abilities. By breaking down barriers, I enable my team to focus on their craft, while offering actionable feedback fosters an open, collaborative environment. I aim to set clear visions with specific, achievable steps, helping each team member understand how their work contributes to the broader organizational impact. Autonomy is a priority, as I trust each person’s unique strengths while ensuring accountability for delivering results.
This approach allows my team to thrive, feel valued, and continuously evolve as professionals. Ultimately, I believe success lies in building a culture of mutual respect, shared purpose, and positivity, where everyone has the tools, trust, and support they need to perform at their best.